Sustainable Cosmetics: An Examination of Green Chemistry and Material Innovation
The cosmetics industry is increasingly coupling scientific advancements with green chemistry to meet consumer demands for sustainable products. This article examines the approaches of companies like The Body Shop, which pioneered hemp-based ingredients, Keracol, which focuses on solvent recycling and waste stream extraction, and Boreal Bioproducts, which utilizes pressurized hot water extraction of wood by-products.
Wearable Tech in Sports: An Olympian’s Perspective on Accuracy, Performance, and Everyday Use
How do athletes use wearable tech for training? Mathilda Hodgkins-Byrne shares her insights on fitness trackers, heart rate monitoring, and performance data.
Artemisinin: A Case Study in Tailoring Scientific Communication for Diverse Audiences
Understand how scientific content can be adapted for both scientific and non-scientific audiences. We’ve focused our discussion on one of the most important advancements of modern medicine: the topic of artemisinin in the treatment of malaria.
The Importance of Content Marketing in Science-Based Industries.
Standing out in science-driven fields requires more than just technical knowledge. It calls for strategic, high-quality content marketing. Scientific industries, from pharmaceuticals to environmental technology, are highly specialized and complex, making it essential to communicate effectively with a wide range of audiences.